The Person Behind the Work
Andrei Voicu.
The story behind why I coach, what I believe, and how I work.
Scroll to read
Doctors couldn't fix me. Failing body, failing mind, failing degree, zero discipline.
I was 17. Both knees cracked while deadlifting. A week later, both elbows went during bench press. I was competing in martial arts and powerlifting at the time, an average week for me back then. A doctor's "you got nothing, kiddo" turned into a slow death sentence pretty quickly. I couldn't walk, sleep, or open a window without pain. I couldn't study or read, and I was the annoying kid who read three books a week while training and running a business on the side. That business closed. All of it closed. There I was, down in a hole (Alice in Chains, give it a listen).
I spent years studying discipline, motivation, the human body, chasing every system out there. None of it worked.
Chronic anxiety, depression, and a version of myself that other people had decided was true. One I refused to believe, but was quietly starting to believe anyway. I tried everything: isometrics, endless doctors, the full self-improvement circuit, Goggins, dopamine detoxes, whatever manifest-voodoo-astral-omega-3 protocol was out there. Some of it good, most of it fringe, all of it claiming to have the answer. (They can work, but only once they become yours.) Three months better, then worse, then a little better, then even worse again. On repeat.
I don't regret the failures. Not anymore. They taught me more about the body, the mind, life, and discipline than I ever wanted to learn. Now it's a passion. I read the research on tendons, on muscle, on motivation and neuroscience, anything that might pull me out of a state that had shrunk down to just existing. (Even the random stuff. If you ever need a guy on alchemy or metaphysics, let me know.) I had the information. What I didn't have was the ability to actually look at myself, to sit with where I really was, and be honest about what I actually wanted. It felt like falling from grace. Making information yours is the key.
So I looked at who I actually was, and built from there, using everything I'd learned, but made for me, not copied from anyone else.
Near the bottom, a coach reached out through a family connection. My first thought was: "What is this BS? What even is coaching? I already know everything." (P.S. I didn't.) By our third session, two things became clear. First: the gap between what your head knows, how it applies to you and what your life reflects can stay wide open even when the facts are right in front of you. (You know that moment. You say "I know better," and still do the stupid thing.) Second: I wanted to be able to see people the way that coach saw me. Not the performance. The person underneath it. And to be there for them.
We stopped trying to make me into someone else, and started building from what was actually there. I learned how I work, and I built a system for myself.
One coach looked at me and saw what I couldn't. So I learned to do that too. That's the method. Now I build it with you.
I'm nearly fully healed now. The imbalances were absurd, back pain traced back to a wrist, that kind of thing. My physio had to study extra before every one of our sessions (I'm still sorry for him). I got over my fear of doctors and my arrogance long enough to keep searching until I found the right one.
Since then: I finished my degree, hit the GPA I wanted. I worked as a financial strategist for startups and landed the role I aimed for. I still love finance, but there was an emptiness that only lifted when I was there for other people.
I'm a math head who somehow loves people more than numbers. The obsessive-research wiring is handy (ask me about tendons, alchemy or cigars). But the part that actually lights up is the human across from me, not the spreadsheet.
I finished coaching school. I haven't been happier since. Finance would've been the easier road. But easy was never really the point, for me. Let's see what we can build with your best and mine, combined.
Book a Free Clarity Call →